This is a Guest post by Ken Xu from MySites Advisor who tells us about the Tao of Blogging to Wealth. Don’t forget to visit his blog for more news and Subscribe to his blog for regular updates.
I have done some research recently and found many threads about increasing and maintaining feed count. Some bloggers even suggestion that we should not put or display our feed subscriber count via Feedburner Chicklet, before reaching the hundred mark to prevent readers to lose their interest on subscribing to our blog feed.

I must tell you should ignore this matter. In my own opinions, the number of subscribers that listed on our chicklet is a reflection toward the following elements within our posts:
- Quality
- Reach
- Quantity
- Frequency
The quality of our post is reflecting the longevity of the subscription. The more you able to create targeted content for your targeted traffic, the more you are able to seize their attention and bribe them to subscribe to your feed.
The reach is our coverage area, its just like an Antenna. The further you could reach, the bigger the chance to get more subscriber.
Quantity is the total of our posts in our blog. It’s also about how many pillar post or Quality post that you have produced before. Quantity of posts increases our change to get new subscriber who come from SERP.
Finally, frequency is the element that we maintain to get credibility from reader and SE. Although it’s a bit relative to discuss, I can say that frequency is the key for every beginner.
These 4 elements are the baits to get more subscriber. Worrying on the number is really useless and don’t waste your valuable energy on the wrong place. You should roll up your sleeves and squeeze more quality contents that in the future, will bring prosperity for your blog and yourself. As long as you keep those 4 points on your mind, your subscriber count will increase significantly and effortlessly.











Great post dude. I am one to not really worry about my numbers. When I launch a new blog, I have no problem showing my 0 count on my feedburner.
Why? Because I want people to witness the growth. Also, even though I track stats with Analytics, I have started providing readers with public stats supplied by SiteMeter.
Very true , quality of content is more important than anything else…I also don’t understand the mindset of people who ignore subscribing to a blog based on its low feed count…I would rather not have those subscribers with herd mentality and would like to retain subscribers who subscribe based on quality of posts…
Unfortunately there are lot of people in the blogospere with herd mentality…
@Garry:
It’s depend on each other’s goals, though.
That’s awesome, Garry! But for me, I choose to not displaying the feed because I’m not really focus on that stats.
@indyankk:
Yup, I agree. Many people love to use ‘number’ to humiliate someone’s creativity. It’s just like our report card in high school. Bad mark represent bad student. Although you don’t think so, people around you will think with the public thought that the student is bad and seldom think on a different perspectives.
Thanks for commenting, buddies!
Its about how secure you feel with your site and believe in its growth that makes you show or not show the stats. However, for some visitors this may be taken the wrong way..
I try not to worry too much about how many RSS readers I have, whether it’s 0 or 10,000, I will always try to write the content to the best of my ability. Now it is nice to see it go up, which means you are becoming more popular and your site has something unique to offer.
Quality of the posts is important thing whether you display or not display your feedcount, if we dont have quality people will unsubscribe. I am sure that every blogger wants to increase subscriber count.
I like to display my feed count so I can show how many people out there are crazy like me haha
I feel we should not be worrying abt feed count or visitor count, if you write quality posts, you will definitely get attention.
I think it depends on the focus of the blog. If your blog focuses on attracting readers, then obviously you want to extend your reach with feed subscribers. This also helps with advertising.
If your blog is focusing on search engine traffic, then it really isn’t important.
On each of my sites, I don’t place the Feedburner subscription box until it reaches 100 subscribers. Maybe its just personal preference, but I do know several people that won’t subscribe until a blog has 100+ (or some 500+) subscribers.